One City, One Mission. Montreal helps Montreal.
Welcome Hall Mission has been supporting Montrealers in need since 1892. That’s why we were thrilled to get the opportunity to work with such an important Montreal institution. We were asked to pitch a full campaign including a 30 second television spot, ads for Bixi stations as well as STM bus ads. Working alongside Welcome Hall Mission, we honed our campaign in on some key statistics surrounding their operations, as well as the people who are integral to its success. The outcome was a multi-media campaign seen by thousands of Montrealers.